
How Social-First Beauty Brands Turn Attention into Omnichannel Growth
From Social Breakout to Global Brand: How Today’s Fastest-Growing Beauty Brands Turn Attention into Omnichannel Scale.
How do social-first beauty brands turn creator-led attention into sustainable ecommerce, retail and omnichannel growth? Beauty Connect Omnichannel Journeys | Volume 1: Social-First Demand explores what happens after the social breakout - and how digitally native beauty brands can translate creator and community momentum into sustainable commercial growth and wider distribution.
Mexican beauty brand, SARELLY has announced a $3 million funding round to support its US expansion and will launch in more than 600 Target stores and on Target.com from September 10. We caught up with CEO & Co-Founder, Remi Martini to find out more.
The organic skincare movement? Miranda Kerr started it?
Ahead of speaking at Beauty Connect LA 2026, KORA Organics Founder & CEO Miranda Kerr reflects on nearly two decades of building the certified organic skincare brand: from retaining ownership and earning consumer trust to navigating a changing beauty industry and building for the long term.